The New Sleekness

Rearranging deck chairs on the Titanic.

Tag: digital marketing

500 Million Users + Location Based Services = Opportunity

Sitting here, waiting on the live announcement of Facebook Places, a location-based check in system, integrated into their social platform. As most of you know, I’ve been loudly shouting about the merits of LBS apps like Foursquare, Gowalla, MyTown, and the new SCVNGR (which, I’m still not fond of yet. I’ll check in, but don’t [...]

SXSW, Nonsensical Drama, and my Penguin Football Jersey

How about we start focusing more on the important stuff?

It’s Probably under the ‘Preferences’ Tab: What I Figured out After a Year in Digital Marketing

This post is for everyone in traditional book publishing who has spent the last week staring in envy at your colleagues in digital—all of whom seem to be currently gallivanting around Austin. Real-life Foursquare and Danah Boyd’s amazing keynote alone should be enough to convince you it’s time to switch to online, just to ensure [...]